{"title":"Lost Collection","description":"\u003ch3 data-section-id=\"1bb4vzo\" data-start=\"0\" data-end=\"23\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"4\" data-end=\"23\"\u003eLost Collection\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"25\" data-end=\"39\"\u003eFirst release.\u003c\/p\u003e\n\u003cp data-start=\"41\" data-end=\"205\"\u003eThe \u003cstrong data-start=\"45\" data-end=\"64\"\u003eLost Collection\u003c\/strong\u003e brings together the core designs — \u003cstrong data-start=\"100\" data-end=\"118\"\u003eStandard Issue\u003c\/strong\u003e, \u003cstrong data-start=\"120\" data-end=\"131\"\u003eF*ck It\u003c\/strong\u003e, \u003cstrong data-start=\"133\" data-end=\"144\"\u003eGhosted\u003c\/strong\u003e, and \u003cstrong data-start=\"150\" data-end=\"171\"\u003eBroken on Purpose\u003c\/strong\u003e. Different ideas, same direction.\u003c\/p\u003e\n\u003cp data-start=\"207\" data-end=\"426\"\u003eEach piece comes from a place most people try to avoid — second-guessing, cutting things off, leaving things as they are, or just moving forward without overthinking it. Nothing here is forced. It all stands on its own.\u003c\/p\u003e\n\u003cp data-start=\"428\" data-end=\"534\"\u003eYou’ll see it across hoodies, tees, and crops. Same graphics, different fits depending on how you wear it.\u003c\/p\u003e\n\u003cp data-start=\"536\" data-end=\"717\"\u003eEverything is built the same way — materials that hold up, prints that stay consistent, and fits that don’t fall apart after a few washes. If it doesn’t last, it doesn’t make it in.\u003c\/p\u003e\n\u003ch3 data-section-id=\"afhj6n\" data-start=\"724\" data-end=\"748\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"728\" data-end=\"748\"\u003eIncluded Designs\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"750\" data-end=\"828\"\u003e\n\u003cli data-section-id=\"177d08a\" data-start=\"750\" data-end=\"772\"\u003e\u003cstrong data-start=\"752\" data-end=\"770\"\u003eStandard Issue\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1pzh5e9\" data-start=\"773\" data-end=\"788\"\u003e\u003cstrong data-start=\"775\" data-end=\"786\"\u003eF*ck It\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1uhs14e\" data-start=\"789\" data-end=\"804\"\u003e\u003cstrong data-start=\"791\" data-end=\"802\"\u003eGhosted\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"x9ehag\" data-start=\"805\" data-end=\"828\"\u003e\u003cstrong data-start=\"807\" data-end=\"828\"\u003eBroken on Purpose\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"snfiiz\" data-start=\"835\" data-end=\"853\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"839\" data-end=\"853\"\u003eWhat It Is\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"855\" data-end=\"872\"\u003eA starting point.\u003c\/p\u003e","products":[{"product_id":"standard-issue-hoodie","title":"Villain Standard Issue Hoodie","description":"\u003cp\u003e\u003cstrong\u003eVillain Standard Issue Hoodie \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eBuilt to be worn without thinking.\u003cbr\u003e\u003cbr\u003eThe \u003cstrong\u003eVillain Standard Issue Hoodie\u003c\/strong\u003e is a core piece — not a drop, not a one-time design. It’s the one you reach for every day because it fits right, feels right, and holds up.\u003cbr\u003e\u003cbr\u003eThe graphic is clean but intentional — Crowned mask stamped on the front, sharp “VILLAIN” lettering across the back, layered with hа hа hа details that hit differently the longer you look at it. Nothing loud for no reason. Everything placed where it should be.\u003cbr\u003e\u003cbr\u003eUnderneath that, the construction does the work.\u003cbr\u003e\u003cbr\u003eA 100% cotton face keeps the exterior smooth and structured, so the print stays sharp and doesn’t break down over time. 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It’s not polished, it’s not clean, and that’s the point. It’s supposed to feel a little off.\u003cbr\u003e\u003cbr\u003eSame build as everything else we put out because if it doesn’t hold up, we don’t make it.\u003cbr\u003e\u003cbr\u003eThe outside is a 100% cotton face, so the print stays sharp and doesn’t fade into nothing after a few washes. Inside, it’s a ring-spun cotton blend, which keeps the hoodie from losing its shape over time. It wears in, not out.\u003cbr\u003e\u003cbr\u003eYou’ll notice it the more you wear it.\u003cbr\u003e\u003cbr\u003eFit\u003cbr\u003eRuns a bit fitted.\u003cbr\u003eSize up if you want more room.\u003cbr\u003e\u003cbr\u003eDetails\u003cbr\u003e100% cotton face\u003cbr\u003e65% ring-spun cotton \/ 35% polyester\u003cbr\u003eFront pouch pocket\u003cbr\u003eSelf-fabric back patch\u003cbr\u003eMatching flat drawstrings\u003cbr\u003e3-panel hood\u003cbr\u003e\u003cbr\u003eWear it how you want.\u003c\/p\u003e","brand":"Villain MVMT","offers":[{"title":"Black \/ S","offer_id":46396415148231,"sku":"8047194_10779","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":46396415180999,"sku":"8047194_10780","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":46396415213767,"sku":"8047194_10781","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":46396415246535,"sku":"8047194_10782","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ 2XL","offer_id":46396415279303,"sku":"8047194_10783","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ 3XL","offer_id":46396415312071,"sku":"8047194_13416","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ S","offer_id":46396415344839,"sku":"8047194_11486","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ M","offer_id":46396415377607,"sku":"8047194_11487","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ L","offer_id":46396415410375,"sku":"8047194_11488","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ XL","offer_id":46396415443143,"sku":"8047194_11489","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ 2XL","offer_id":46396415475911,"sku":"8047194_11490","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ 3XL","offer_id":46396415508679,"sku":"8047194_13418","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ S","offer_id":46396415541447,"sku":"8047194_24993","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ M","offer_id":46396415574215,"sku":"8047194_24994","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ L","offer_id":46396415606983,"sku":"8047194_24995","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ XL","offer_id":46396415639751,"sku":"8047194_24996","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ 2XL","offer_id":46396415672519,"sku":"8047194_24997","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Light Pink \/ 3XL","offer_id":46396415705287,"sku":"8047194_24998","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ S","offer_id":46396415738055,"sku":"8047194_10774","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ M","offer_id":46396415770823,"sku":"8047194_10775","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ L","offer_id":46396415803591,"sku":"8047194_10776","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ XL","offer_id":46396415836359,"sku":"8047194_10777","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ 2XL","offer_id":46396415869127,"sku":"8047194_10778","price":69.99,"currency_code":"USD","in_stock":true},{"title":"White \/ 3XL","offer_id":46396415901895,"sku":"8047194_13421","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ S","offer_id":46399171723463,"sku":"9795302_13911","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ M","offer_id":46399171756231,"sku":"9795302_13912","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ L","offer_id":46399171788999,"sku":"9795302_13913","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ XL","offer_id":46399171821767,"sku":"9795302_13914","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 2XL","offer_id":46399171854535,"sku":"9795302_13915","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 3XL","offer_id":46399171887303,"sku":"9795302_13916","price":69.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/4240\/4039\/files\/unisex-premium-pullover-hoodie-black-back-69d961eced7a3.png?v=1775854496"},{"product_id":"broken-on-purpose-hoodie","title":"Broken on Purpose Hoodie","description":"\u003cp\u003e\u003cstrong\u003eBroken on Purpose Hoodie\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eNot everything needs fixing.\u003cbr\u003e\u003cbr\u003eSome things are better left the way they are.\u003cbr\u003e\u003cbr\u003eThe Broken on Purpose Hoodie leans into that. 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